Bureau Zips-Up Parka Labeling Issue
Moose Knuckles has agreed to clarify that some of its parkas are made with both Canadian and imported components, in accordance with the Bureau’s “Product of Canada” and “Made in Canada” Enforcement Guidelines, as part of a settlement of the Competition Bureau’s misleading advertising case against it. The Bureau alleged that Moose Knuckles marketed its parkas as Made in Canada when they are mostly manufactured in Vietnam and elsewhere in Asia. The consent agreement also requires company to implement an internal compliance program to ensure that advertising and labelling practices remain consistent with the terms of the agreement. Moose Knuckles will also donate $750,000 over ... [more] Full article
Fine Print Feuds: Competition Bureau Cracks Down on Misleading Ads
The Competition Bureau has levied more than $4.5 million in administrative penalties for misleading advertising since launching the first volume of its bulletin on deceptive marketing practices last June. [more] Full article
Not Fully Unlimited Calling and Internet: Comwave Networks agrees to pay $300,000 for making false or misleading representations
Telephone and Internet provider Comwave Networks Inc. of Toronto has agreed to pay an administrative penalty of $300,000 for false or misleading representations. Acting under the civil deceptive marketing practices provisions of ... [more] Full article
Whose Reliance is it anyway? Court strikes misleading ad claim
A misleading advertising claim brought by one bottled water supplier against a competitor can’t hold water unless the plaintiff (not consumers) relied on the misrepresentation, the Ontario Superior Court held recently. ... [more] Full article
Marketing Practices and Telemarketing Contributors
Michael Binetti
Michael Binetti, a partner of the firm, brings a proven litigation background plus extensive experience in arguing both trials and appeals. He has demonstrated his strategic legal capability and expertise in wide-ranging areas of litigation. Michael’s peers and clients have commented that Michael is an “excellent and creative lawyer,” “finds unique solutions to complex problems,” and that “Michael gets it and knows how to win.”
