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The Litigator
AGM :: Affleck Greene McMurtry LLP
THE LITIGATOR
Affleck Greene McMurtry LLP
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From Funnel Cakes to Food Apps: Competition Bureau Takes Aim at Drip Pricing

Michael Binetti

The Canadian Competition Bureau has launched two separate legal actions against major companies for allegedly engaging in misleading pricing practices, continuing its crackdown on so-called “drip pricing.” On June 6, 2025, the Bureau announced that it is suing DoorDash, alleging that the food delivery platform advertised prices and discounts that did not reflect the true cost to consumers. According to the Bureau, DoorDash’s online and in-app listings often excluded mandatory fees until the final stages of the checkout process, potentially misleading consumers about the actual price of their orders. Just weeks earlier, on May 23, 2025, the Bureau filed a similar ... [more] Full article

Claims that coffee pods were easy to recycle trigger penalty

The Competition Bureau reached an agreement with Keurig Canada Inc. to resolve concerns about the recyclability of its ubiquitous “K-Cup®” pods. Keurig claimed on its website, via social media, and ... [more] Full article

Directors Fined Personally in FlightHub DRIP Pricing Settlement

In our Competition Law Year In Review 2019, we reported on Canada’s Competition Bureau’s interim consent agreement with FlightHub prohibiting it from using misleading marketing practices on its websites. On ... [more] Full article

Bogus trial offer scheme lands business $15 million fine

A Canadian Competition Bureau investigation concluded that Revive You Media operated a subscription trap scam. It provided the false impression on its websites that consumers were ordering free trials without ... [more] Full article


Marketing Practices and Telemarketing Contributors

Michael Binetti

Michael Binetti

Affleck Greene McMurtry LLP

Michael Binetti*, Managing Partner of Affleck Greene McMurtry LLP, brings a wealth of litigation experience, with extensive expertise in both trials and appeals. Known for his strategic legal acumen, Michael has consistently demonstrated his ability to navigate complex cases and deliver successful outcomes across a wide range of litigation areas. Peers and clients alike praise Michael as an “excellent and creative lawyer” who “finds unique solutions to complex problems” and “knows how to win.” Recognized for his dedication and professionalism, he is described as a “strong advocate who always looks out for the best interests of his clients” and provides “timely, honest, and extremely valuable counsel.” Michael’s reputation for excellence is underscored by his inclusion in ranking services such as Best Lawyers, Lexology, and Lexpert.

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Masiel A. Matus

Masiel A. Matus

Affleck Greene McMurtry LLP

Masiel, a Partner of the firm, has a broad commercial litigation practice and represents both national and international clients in a variety of complex business matters. Masiel has expertise in cases involving shareholder disputes, contract disputes, corporate fraud, commercial leasing and real property disputes, breach of trust, professional negligence, D&O claims, and employment matters. Masiel is a tough-minded advocate dedicated to obtaining results for her clients.

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